Ah, big tech. An exciting, fruitful world of neverending upgrades, added features, and stellar bionic chips to impress the intelligently inferior human population. While Apple did debut multiple product drum beats, including the second generation of iPads, AirPods, and Apple watches — we're here for the juicy meat of the event: the long-awaited iPhone 13 and its camera. We're a team full of tech nerds and camera lovers, and our hearts can no longer bear the weight of waiting any longer. After watching the keynote today, here are some of our final thoughts and opinions from creatives working in the tech industry. Take it, or leave it!
Like last year's announcements, the entry-level iPhone 13 comes in two versions (a 6.1-inch base model and the smaller 5.4-inch Mini model). Pricing starts at $799 for the iPhone 13 and $699 for the Mini — both stellar price points for Apple connoisseurs.
While I would argue that this year's 2021 lineup doesn't strike the team with radical changes but instead raises the temperature with high-powered refinements and improvements. Physically speaking, the phone models look strikingly similar to last year's iPhone 12 but boasts a 20% smaller notch to allow for a more accessible display. It's not particularly that noticeable, though, as the cameras have maintained that table-like raise.
At A Glance…
- A15 Bionic
- New colors
- 800 nits XDR display
- 20% smaller notch
- New camera array
- Cinematic video mode
- Slightly bumped battery life
- ProRes video, with up to 1TB storage