The Fujifilm X-T4 is a fantastic hybrid camera with in-body image stabilization, a fully articulating screen, and a long-lasting high-capacity battery that records both still and motion footage. The camera features a 4th generation X-trans CMOS 4 sensor, an X-processor 4, in-body image stabilization, and an ETERNA Bleach Bypass Film Simulation mode. One of the most admired features of the Fujifilm X-T4 is its battery, which CIPA rates at 600 exposures in economy mode, 500 exposures in standard mode, and 480 exposures in boost mode. The camera is perfect for long-lasting photography sessions, ensuring rugged stability for an all-day shoot. Despite its bigger size and weight, the camera remains profitable for professional photographers and vloggers.
What We Love:
With the passage of time, the smallest moments can develop into the most powerful memories – that’s why it’s important to preserve them with the best possible tool.
ALL AROUND ABSOLUTELY VERSATILE FOR ANY OCCASION
At the heart of X-T4 sits the same 26.1-megapixel, back-side illuminated X-Trans CMOS 4 sensor that you’ll find in our flagship, professional-level X Series cameras, providing rich colors, wide dynamic range, and outstanding low-light performance.
X-T4 is compatible with Fujifilm’s popular line-up of XF compact prime lenses and the newly released XF27mmF2.8 R WR, which between them can provide a lightweight, durable option for countless situations.
The Alpha 7C is for creators who demand full-frame quality and performance, but also want a compact lightweight camera they can take anywhere and use for all types of still and video creation. Introducing the world’s smallest and lightest full-frame camera from Sony, with all the power and performance of a full-frame in a design more akin to APS-C bodies. Thanks to newly developed devices and construction, including a compact electromagnetic-drive shutter mechanism, a compact 5-axis in-body image stabilization unit, and a monocoque magnesium alloy construction, the Alpha 7C redefines the norms of what a full-frame camera can be.
What We Love:
FAST, RELIABLE SENSOR
Advanced 24.2MP Back-Illuminated 35mm Full-frame Image Sensor.
BEAUTIFUL FOR PHOTOS
ISO range of ISO 50 – 204800 and massive 15-stops of dynamic range
FORM FITTED FOR VIDEO
693 focal-plane phase-detection AF points, AI technology with Real-time AF Tracking and Real-time Eye AF for both stills and video.
The Fujifilm X100V is a one-of-a-kind camera from Fujifilm's X series. Unlike previous X-series cameras, it does not accept interchangeable lenses. Instead, it has a fixed 23mm f/2 lens with a classic focal length for everyday use and street photography, as well as a tiny design that fits easily into a jacket pocket. The X100V is the camera's fifth generation, and it comes with Fujifilm's new 26.1-megapixel X-Trans processor, a new and better lens, and a tilting touchscreen. Although there are some ergonomic enhancements, this is fundamentally the same design that has earned cult status among amateur and professional photographers. It's one of the greatest compact Fujifilm cameras for enthusiasts and one of the best Fujifilm cameras for Fujifilm fans. Although the fixed focal length lens limits it as a travel camera, the tiny chassis allows it to be carried around easily.
What We Love:
INCREDIBLE COLOR TONES
Fuji is no stranger to incredible JPEGs straight from the sensor’s source, making it easy for edits on the fly.
23mm F/2.0 fixed lens works swimmingly for shooting lifestyle imagery since it actually turns into a 35mm equivalent on a full-frame sensor (important to note that the 100V is a cropped mirrorless sensor!).
SIGNIFICANT IMPROVEMENT FROM THE X100F
This lens is a significant upgrade from the design used on previous X100 cameras, while maintaining the same overall size and compatibility with legacy WCL/TCL conversion lenses, and retaining its internal ND filter that now features 4 stops.
For the outstanding all-around build, quality, and appealing features, this bad boy is quite Canon's next landmark camera. This mirrorless beauty not only dominates every market segment but also features a 45MP sensor with fantastic quality thanks to the revolutionary low-pass filter system, as well as the world's best autofocus tracking system. With a staggering 5,940 AP points for photography and 4,500 for video, it's no surprise that this technological marvel enthralls everyone; mind you, this camera has the same AF system as the EOS 1D X Mark III. Internally store an uncropped 8K Raw footage at up to 29.97 frames per second in 4:2:2 12-bit Canon Log or HDR PQ in both UHD and DCI. This is a performance of cinematic quality. However, the EOS R5 suffers from some recording limitations while filming in both 8K and 4F; firmware has been released to alleviate this issue, but it is unquestionably one of the downsides.
What We Love:
EXCEPTIONAL 8K VIDEO
So good, it’s unruly.
IMAGE QUALITY IS 11/10
Honestly doesn’t get any better than this.
Same AF system as their most expensive Mark III camera.
The most technologically advanced, innovative camera that Sony has ever released, the Alpha 1 combines high-resolution and high-speed performance at a level never previously reached. A 50.1-megapixel full-frame stacked Exmor RS™ image sensor capable of up to 30 fps continuous shooting with up to 120 AF/AE calculations per second, 8k 30p 10-bit 4:2:0 video, and much more, the Alpha 1 will allow creators to capture what they’ve never been able to before.
What We Love:
- 50.1MP Full-frame Exmor RS stacked CMOS image sensor with integral memory
- 8x more powerful, next-generation BIONZ XR image processing engine
- Blackout free shooting up to 30fps with 120 AF/AE calculations per second
A portable, intuitive camera, capable of outstanding performance. The Fujifilm X-S10 offers renowned design, engineering, and color science in an accessible package. The newly created body features a deep grip for absolute security when takin images handheld, even with larger lenses, and an intuitive, simple control dial for effortless operation. It is also packed with state-of-the-art technology, including five-axis in-body image stabilization to enable smooth footage and super-sharp stills, a 180° vari-angle LCD touchscreen that covers even the most awkward angles, and superfast 0.02-second autofocus that is accurate down to -6EV. When combined with the outstanding 26.1 megapixel, backside-illuminated X-Trans CMOS 4 sensor, and quad-core X-Processor 4 CPU, it is possible to achieve stunning photography and cinema-quality video, while harnessing the unique beauty arising from Fujifilm’s offered 18 Film Simulation modes.
What We Love:
- It’s All About How It Feels: X-S10 was designed to provide on-the-go photographers with maximum control. Its deep handgrip affords solid, confident handling with any kind of lens attached, while the intuitive controls ensure effortless operation, no matter what camera system you are used to. When you also consider the 180° vari-angle LCD touchscreen and up to 20fps uncropped continuous shooting.
- Making State-of-the-Art Simple:Designed to be simple and minimalist on the outside, X-S10 still enjoys
Fujifilm’s renowned image-making technology at its heart. With the state-of-the-art X-Trans CMOS 4 sensor and X-Processor 4 combination, it is easy to create astounding results. The 26.1-megapixel backside-illuminated sensor offers a wide dynamic range and incredible image quality.